Unlock Growth with Digital Marketing Analytics: Metrics, Tools & Strategies to Optimize Campaigns
In 2022, 97% of marketers say data-driven insights are critical for effective digital marketing campaigns (Source: SmartInsights)....
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Aradhna Cariappa
- 4 days ago
- 2 min
Crafting Compelling Content that Connects
High-quality content is essential for successful marketing. But what exactly makes content "high-quality"? In this post, we'll explore...
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Aradhna Cariappa
- Sep 14
- 2 min
Keeping Up with the Latest Website Design and Development Trends
The world of website design and development is constantly evolving. As a digital marketing agency, it's crucial that we stay on top of...
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Aradhna Cariappa
- Sep 13
- 2 min
Finding the Right Digital Marketing Agency: 10 Crucial Questions to Ask
Introduction In today's digital world, partnering with the right digital marketing agency is crucial for business success online. This...
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Aradhna Cariappa
- Sep 12
- 2 min
Why You Should Choose a Career in Digital Marketing
Have you considered pursuing a career in digital marketing? With the rise of social media, ever-changing technology, and increasing...
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Aradhna Cariappa
- Sep 11
- 2 min
How to Build a Customer-Centric Digital Marketing Team
What's up fellow marketers! There's been a big shift towards customer-centricity in digital marketing. But what does it actually mean to...
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Aradhna Cariappa
- Sep 8
- 3 min
Lost in Translation? Tips for Localizing Your Marketing Efforts
Did you know that over 50% of global online consumers prefer to buy from websites with product information in their own language? Or that...
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Aradhna Cariappa
- Sep 7
- 4 min
How to Create Advertisements that Don't Look Like Advertisements
In a world where traditional advertisements seem to bombard us from every corner, breaking away from the mold has become a paramount...
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Aradhna Cariappa
- Aug 14
- 4 min
The Role of Storytelling in Marketing: How to Connect with Your Audience
Picture this: a world where every brand connects deeply with its audience, forming relationships that withstand the test of time. In this...
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Pavan Kumar
- Aug 1
- 2 min
Design trends to look forward to in 2023
As we move into 2023, there are several digital design trends to look out for that will shape the way brands and businesses present...
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Aradhna Cariappa
- Jul 24
- 4 min
How Barbie Aced its Brand & Digital game! - Masterclass in Film Marketing for the Digital Age
In the digital era, film marketing has transcended traditional boundaries, and the Barbie movie has emerged as the ultimate trendsetter...
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Aradhna Cariappa
- Jul 14
- 5 min
Threads: A New Era in Social Media - Everything You Need to Know about Instagram's Latest Venture
Meta, the parent company of Instagram and Facebook, has recently introduced Threads, a groundbreaking social media app that has quickly...
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Aradhna Cariappa
- Jul 12
- 4 min
Unleashing the Power of AI in Marketing: Revolutionizing the Future
Are you ready to dive into the exciting world of AI and its impact on marketing? Buckle up as we embark on a thrilling journey through...
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Aradhna Cariappa
- Jul 10
- 3 min
Social Media Advertising Strategies for 2023: Staying Ahead of the Curve
Welcome to the digital marketing landscape! With technology progressing at lightning speed, social media has become the go-to platform...
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Aradhna Cariappa
- Jul 3
- 4 min
Optimizing UX Design for Conversion Rate Optimization (CRO)
Conversion rate optimization (CRO) is the process of optimizing your website or landing page to increase the percentage of visitors who...
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Aradhna Cariappa
- Jun 28
- 3 min
The Psychology of Color in Design: Impact on Brand Perception
As humans, we are naturally drawn to color. It's an essential aspect of our lives, and we use it to express ourselves, evoke emotions,...
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Aradhna Cariappa
- Jun 20
- 4 min
Brand Reputation Management in the Age of Social Media: Strategies for Success
In today's digital age, a brand's reputation can make or break its success. With the rise of social media, it's become easier than ever...
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Aradhna Cariappa
- Jun 8
- 5 min
The Ultimate Guide to Maximizing Marketing Research
Marketing research is a crucial component of any successful marketing strategy. It provides valuable insights into consumer behavior,...
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Vamos Digital
- Dec 26, 2022
- 2 min
Next big thing in the world of branding in 2023
Branding is an essential part of any business's marketing strategy and it's always evolving. In 2023, we can expect to see some exciting...
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Vamos Digital
- Dec 22, 2022
- 3 min
Trends of social media 2023
Social media is constantly evolving and it can be challenging to keep up with the latest trends. In this blog post, we'll explore some of...
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