Bringing Indian heritage to life via fine craftsmanship. Helping the brand deliver this experience throughout our year long partnership has been delightful.
Beginning our relationship as a digital partner in 2021, we started the customer experience transformation across digital touch points.
Leveraging user insights, research, strategy, design and brand leadership, we've evolved the brand to help Divas Mantra achieve its goal of delivering Indian heirlooms in the silver jewellery category.
An e-commerce brand with the heart of a Family Jeweller.
Semi precious jewellery is a offline dominated space in India. E-commerce has reshaped the shopping experience and social media has democratised the offline heavy industry.
Amidst this furious whirl of change, Divas Mantra has become one of the fast growing players in the online jewellery space.
In 2021, the founders of Divas Mantra, Harini and Prabhakar approached Vamos to help position the brand and standardise communication across all customer touch points.
Storytelling through Silver
Through compelling storytelling, aesthetic visuals and product positioning, we use our voice to share inspiration with our audience.
Attracting people who resonate with our message and values to build a solid digital community who stay for the brand alongside their products.