In wilderness lies the hope of the world- John Muir
Scope: Brand Identity, UI / UX, Gamification strategy.
This American research lab partnered with Vamos to design identity and a gamified, interactive experiential app that promotes wildlife conservation. Aimed at connecting and educating young kids, teenagers and wildlife enthusiasts the platform aims to be global soon.
" Informed and educated people are key to wildlife conservation and with ZooBloo we aim to bridge the gap."
– Sandeep Dani, CEO, Navas Labs.